Put Your Armor On

Why another fashion brand in a sea of fashion brands? Because we are more than that. Read on to know why we started and how we are living our values to make a difference and accelerate a new normal in fashion.

As you prepare for the holidays, consider what you want your wardrobe to say about you. Let's move away from disposable fashion and towards thoughtful, empowering choices.

Finding your personal style takes time and experimentation, but it's worth the effort. By following these tips, you'll be on your way to developing a wardrobe that reflects who you are and makes you feel confident and stylish. 

In this post, we share articles and reports specifically around the plight of women working in the garment industry, the dangers of fast fashion, what has to change, greenwashing in the industry, and what we can do to help. There are many other resources to dive into but these ten are a great place to start.

We'd like to give a big thank you to Nushu Network for featuring Armore Collective and our founder Greg Perez in their blog. In the post Greg shared her thoughts about starting a fashion brand, her journey as a women entrepreneur, and some tips for aspiring women entrepreneurs. Here are key takeaways and snippets from the blog post

One fabric you’ll see a lot of in our collections is linen. While technology has brought us new kinds of sustainable fabric, linen is a classic fabric that has been around for years. In this blog post, we share the different reasons why linen continues to be a fabric loved by designers, artisans, and modern fashion icons like yourself. 

One of the biggest problems in the fashion industry due to mass production is the problem of fit. But consumers are willing to take a chance of the item not fitting, because they can return the items anyway, no problem. It should go back to inventory, right? That's what I thought too. Then I learned that the problem with returns is that the store typically doesn’t put the returned item up for sale again. Instead it either ends up at the bottom of the stockpile, is sold cheaply to discounters, or is sent to the landfill. The whole process contributes greatly to the carbon footprint of fashion brands.